LendInvest Mortgages has employed trade veteran John Eastgate to take up the newly-created put up of chief commercial officer as the platform focuses on “important lending progress”.
The agency says Eastgate’s rapid focus shall be to “optimise the corporate’s product combine to make sure choices are aggressive, differentiated, and keenly aligned with borrower wants.
“He can even be instrumental in deepening engagement with brokers, boosting buyer retention, and managing acquisition prices to enhance advertising effectivity and long-term worth.”
The lender provides, that over the approaching yr Eastgate “will collaborate intently with groups throughout pricing, advertising, distribution and operations to gas lending progress by way of improved proposition design and disciplined pricing methods”.
“Concurrently, he’ll help initiatives geared toward growing repeat enterprise and enhancing the borrower expertise, essential for rising profitability within the 2025 to 2026 full yr.”
Eastgate has over 30 years of expertise within the monetary providers trade, together with his earlier position at Redwood Bank, the place he was additionally chief commercial officer.
He has beforehand held senior roles at The Nottingham, Shawbrook Bank and OSB Group.
LendInvest chief government Rod Lockart says: “John’s experience shall be essential in accelerating our strategic goals of lending progress, enhancing our operational effectivity, and driving our profitability.
“John’s management will affect our product combine, deepening dealer relationships and leveraging improvements in synthetic intelligence and information to streamline our operations.”
Eastgate provides: “I deliver to the position the expertise of getting navigated the identical difficult market dynamics and progress alternatives that LendInvest can see now.”