In July, Fairway Independent Mortgage refreshed its branding, together with revising its identify to Fairway Home Mortgage.
The firm was began as a mortgage dealer by its CEO Steve Jacobson in 1996. It grew by including regional branches all through the nation.
Fairway has been very profitable in retaining employees long-term. David Lazowski, who in 2024 turned president of nationwide recruiting and progress, has been with the firm for 18 years. Its retention charges are helped as a result of it’s employee-owned, having began an worker inventory possibility plan in 2016.
Lazowski started in the mortgage trade in 2005 after a profession on Wall Street and rapidly turned a prime producer, a 2010 profile famous. He was on the Top Producer record for 2012 and 2013.
Fairway’s rebrand is a part of its plans to construct an end-to-end ecosystem which promotes homeownership, by means of its web site Home.com, Lazowski stated. It ought to be famous that Costar owns a equally named and well-promoted web site, Homes.com
National Mortgage News not too long ago spoke with Lazowski about what the rebrand is trying to accomplish.
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