Mortgage and safety brokerage First Mortgage Solutions has rebranded to supply larger readability between its consumer and dealer choices.
The agency’s consumer-facing recommendation arm will now function beneath the brand new identify The Finance Centre, whereas First Mortgage Solutions will proceed because the model for its dealer community, supporting advisers throughout the UK.
The Finance Centre will proceed delivering knowledgeable recommendation on mortgages, safety, and monetary planning.
Alongside this rebrand, the launch of the First Mortgage Solutions Broker Network formalises the corporate’s rising help infrastructure for self-employed mortgage advisers.
The community affords entry to compliance assets, expertise, advertising and marketing help, and a group to assist advisers.
First Mortgage Solutions principal Christopher Davies says: “By introducing The Finance Centre for customers and positioning First Mortgage Solutions as our adviser community, we’re making a clearer distinction between the 2 sides of our business—whereas making certain each proceed to thrive beneath the identical trusted management.”
Earlier this month, First Mortgage Solutions introduced it has introduced Jim Kelly Mortgage Services, a rival mortgage advisory agency serving purchasers throughout North Wales.
First Mortgage Solutions mentioned the dealer will function beneath its model, including that the brand new addition’s purchasers will probably be “supported by the broader assets and experience of their workforce”.
